Sunday, 6 November 2016

Re-shoots part 3

We need to re-shoot the Cameron scene so we went back to Kaden's pub because it was too dark and some of the shots broke the 180 degree rule. We also used this opportunity to make the music video more postmodern by adding blue lighting above Cameron which creates a layer of simulation. This was because lighting was a huge obstacle because the lighting was obviously not the same as the first day when we started filming therefore adding artificial lighting would fix that problem. Also it's a convention in music videos when the singer appears to be in deep thought and looking stylish because its purpose is to attract attention to the artist. We also re-shot the part where Cameron puts on his coat and the way that is cut together because previously, that part looked very out-of-place because of the difference in lighting.

The blue lighting is also an intertextual reference to the official Foundbae music video by KYLE where in the same exact verse, there is blue lighting.


This re-shoot helped us to smooth out the edges of our music video, making it more clear and postmodern whilst also retaining some of the conventions of a hip-hop rap music video.